Posts tagged Petra Rijnbeek
This label is contemporary, affordable (nothing over $300), is kind to nature and right on trend. She uses beautiful silks, linens and cottons, and has her own original prints, making her items very exclusive.
Sold in the premier store, VINCENT and chain store, Hartleys, Laurinda also has her beautiful Kiwi designs scattered throughout special boutiques in New Zealand.
The name, Loobie came from a â€œpetâ€ name her husband called her after seeing a Persil ad. Featuring a cute little Ragdoll called Loobie, it reminded him of Laurinda; big eyes, big hair and cute clothes.
The rag trade is right behind Laurinda forging out her new collections, as she has a huge reputation from so many years of contributing design excellence to the New Zealand and Australian market.
Her first collection, â€œA Life Well Lived,â€ definitely has a resort feel to it with practical fabrics, lengths and purpose. Jersey silks in khaki, blues and lime; silk cotton voile in Orchid, Carnation and Indigo; beautiful 100 percent cotton garments of Spring Watermelon and Sky Blue; and delicate silk chiffon in Flying Lotus and China Girl white.
Sutcliffe&s pant and jacket shapes are cut well for Kiwi shapes. She understands that fashion needs to celebrate trends but that life is messy and busy and complicated, and often short for time. Laurinda&s life changed when she took time out. Suddenly, she was dropping the kids off again and racing to a school event or kids& game â€” â€œClothes need to follow life, not our lives to follow clothes.â€
Clever layering pieces see you transform a sundress into a belted tunic and pants for dinner. I can&t wait to buy my first piece â€” or three. The collection is available end
- By Petra Rijnbeek of M2 Woman